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Recent Articles by Ahmed Mahmoud
Resolving the Conflict between Revenue Management and Digital Marketing
As the revenue management industry continues to evolve, it’s vital for hoteliers to embrace processes that enhance and magnify business analytics in order to maximize Read More
Resolving the Conflict between CRM and Revenue Management
Revenue management focuses especially on short and long term profit maximization and is an essential tool for hotels to make profit. On the contrary, customer Read More
Revenue Management in Independent and Small Hotels.
As the hospitality industry is growing, not only in size, but also in terms of sophistication and expectations of return on investment (ROI), the scene Read More
Understanding the Marketing Strategies for OTA’s vs Hotels Website
Expedia, Booking.com, Kayak and Hotels.com are prolific spenders on Google AdWords, regularly logging in the top fifty search engine marketers by spending an average of Read More
Is Hoteliers Still Considering the Discount Strategies, What Hoteliers Need to Concern upon Discounting?
Whenever a recession looms on the horizon, caused by either wars, security issues , terror attacks, a pandemic such as SARS or H1N1 virus, political Read More
Customer Experience Strategy for hotels and how it can Generate More Revenues
Customer experience as a concept is not alien concept to the hotel industry; some might even suggest that hotel industry invented customer experience. With its Read More
Better understanding for Hotel Revenue Manager Job
Revenue management has developed from yield management and market analysis, where it is not secret or a passing fad, but it is critical to maximizing Read More
Can Revenue Management Resolve Conflict between GOP PAR and REV PAR as Hotel Performance Indicator?
Far in the past for the hotel industry analysis, there were two simple classic indicators used to measure the hotel performance: average room rate and Read More
When is the Right Time to Re-think About Your Hotel’s Business Model?
Nowadays many hoteliers are stuck in a commodity mindset, as they find it very difficult to come up with new ways to increase hotel revenue Read More
The lost Art of Sales Negotiation
In more than 15 -year “adult” career, I have often enjoyed the opportunity to speak with younger hoteliers about careers, finding some times specially in Read More