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Recent Articles by Doug Kennedy

Resort Reservations Agents: It’s NOT Our Job To Help Them Find What’s Available, But Rather To Help Them Decide To Book Right Now
Besides providing reservations sales training and telephone mystery shopping for the lodging industry, many companies have hired me to do consulting regarding their overall sales Read More

Training Your Team For Upselling By Room Type And By Rate Option
After several years of solid RevPAR growth, most hotels are now seeing the increases slow. Of course each market is different, but this leveling off Read More

Why Guests Still Call Your Voice Reservations Channel And What You Should Do About It
If someone would have surveyed hoteliers in the early 2000′s as online bookings were growing exponentially each year, few would have predicted that by now Read More

Tips for catering sales training in 2016
Although much has changed in recent years regarding the profession of hotel catering sales, one fact that remains the same is that it can be Read More

14 tips to close the sale at your hotel
Hotel salespeople are inundated with booking inquiries from meeting planners and guests alike. Closing those sales starts with a good first impression. One thing most Read More

Hotel Front Desk Training Checklist Circa 2015
If someone would have surveyed hotel managers 15 or 20 years ago about the future role of their front desk staff, my guess is that Read More

Hellooo! If You Think Voice Reservations Channels Produce Less, They Will!
As my frequent readers know, I often write about the importance of voice reservations as a distribution channel, even in today’s online world where we Read More

How to convert reservation calls into sales with lower distribution costs
Hotel revenue managers are looking to reduce distribution costs by encouraging direct bookings; however, most only are focusing on increasing online bookings at their hotel Read More

Is it time to return to rate disparity?
In looking back at 2014, it seems that a major topic at all hotel industry conferences was the seemingly ever-increasing costs of customer acquisition. Numerous Read More

Best Practices for Hotel Telephone Mystery Shopping
If your hotel or call center is like most in the industry, chances are that you experienced a notable resurgence in phone inquiries for hotel Read More