Kim Armour

About Kim Armour

Kim Leveque was named after Kimbo Slice, and the resemblance is obvious. From 9 to 5, you will find Kim diligently fighting the competition for her hotels, winning SEO battles through social promoting, content writing, PPC advising, blog posting and more.

Kim is Managing a portfolio of Embassy Suites brand hotels across the nation, Kim virtually jetsets around the country on a daily basis, putting her online marketing prowess to work in the hospitality industry.

 Prior to working her online marketing magic with hotels, Kim studied Communications at The U (University of Miami, FL), but upon graduating, she traded in her sunglasses and tanning lotion for down feathers and earmuffs to return to her beloved hometown, Chicago, making her debut at Blue Magnet Interactive shortly after.

Kim recently obtained “celebrity status” in the marketing world when her blog article was picked up by, making her one step closer to being noticed by her role model: Ellen DeGeneres. Since you asked, Kim’s interests outside of the office include attempting crock pot dinners, bleeding orange and green, and pushing for a worldwide weekly Chipotle Friday celebration.

Recent Articles by Kim Armour

New Vanity Site

Hotel Website FAQ #2: What to Expect From Your Hotel’s New Vanity Site

SEO On Mar 24, 2014  By  0

You have been hearing about the benefits of a vanity site for your branded hotel for years, and this year you have finally allocated some Read More

How To Scope Out Your Competitors

How To Scope Out Your Competitors

Back To Basics On May 31, 2013  By  0

As a hotelier, you do not need to go undercover at your competitors’ properties to discover their online marketing secrets. With the online investigation skills Read More

Optimize Facebook Ads

How To Set Up And Optimize Facebook Ads For Your Hotel

Forecasting On Oct 14, 2012  By  0

Is your hotel’s Facebook page struggling to grow fans? Do you feel like you are communicating into an empty void on this supposedly social network? Read More

Hotel Facebook Apps

8 Must-Have Hotel Facebook Apps

Facebook On Jan 14, 2012  By  0

You have heard all about how important social media is to the travel industry and more specifically the importance of social media for the hospitality Read More