Tammy Farley

About Tammy Farley


Tammy Farley co-founded The Rainmaker Group in 1998. Rainmaker today is an industry-leading provider of revenue management and profit optimization systems to owners/operators in the multifamily housing and gaming/hospitality industries.

Tammy  devotes her time to increasing revenue and delivering greater profitability for clients. Tammy is a highly respected resource for innovative revenue management practices and project consulting, particularly in the casino hotel and resort markets. She has spearheaded successful revenue management implementations internationally for over 18 years and maintains close professional relationships with clients such as Caesars Entertainment, The Cosmopolitan of Las Vegas, Wynn Las Vegas and Omni Hotels & Resorts to name a few. Tammy is a member of HSMAI’s Revenue Management Advisory Board.




Recent Articles by Tammy Farley


Top 10 Hotel Trends for 2016

The Top 7 Hospitality Trends Every Hotelier Should Watch in 2019

Hospitality On Feb 3, 2019  By  0

ast year proved to be a strong one for the U.S. hotel industry, with occupancy, average daily rate (ADR), and revenue per available room (RevPAR) Read More

The future of revenue management is now

The future of revenue management is now

Revenue Management On Jan 10, 2012  By  0

   The past 18 months has been one of the most turbulent and challenging times for the hospitality industry, but all signs indicate we are over Read More