Revenue Management

A common challenge for hotels is having too many cooks in the revenue management kitchen. A revenue manager may leave a strategy meeting confident they’re Read More

Is stating that the industry standard of ADR and RevPAR “is an imperfect science” a provocative statement? Two ocean front hotels (Exhibit “A”) sit side Read More

Even compared to 2016′s chaos, making predictions for 2017′s revenue strategy trends has proved a challenging task! In many ways, 2016 was a year for Read More

The past few years have given birth to a wide variety of revenue management ‘best practices’ and tools, what’s the equation for success? Two of Read More

At the recent Lodging Conference in Phoenix, AZ both STR and CBRE projected a rather bleak picture of where the industry is heading in 2017: Read More

Marketing Segmentation has been the standard through which hotels have reported revenues for many decades.  The result is that many executives feel comforted by this format Read More

The unique aspect of the hospitality industry when compared to many others is that lodging establishments come in all sorts of shapes and sizes. Some Read More

Last week I wrote about Why Hoteliers Still Considering the Discount Strategies?  The conclusion was:- 1- Discounts are all around us, and as consumers (either Read More

In the post 7½ Habits of Highly Effective Hotel Revenue Managers I noted that the best RMs “think like a librarian.”  At the core of that habit Read More

According to the latest TravelClick data launched early May 2015,  Hotel bookings from individual business and leisure travellers spiked across a variety of digital channels Read More