Revenue management is a core element in working to build direct website bookings, setting out the right goals to achieve this, being committed to implementing Read More

How should revenue managers use data? What common pitfalls do they fall into? What are the contemporary “best practice” revenue management techniques and intelligence you Read More

As marketing professionals across all industries know, the concept of storytelling is an integral component for success in today’s environment. You can see this approach Read More

The past few years have given birth to a wide variety of revenue management ‘best practices’ and tools, what’s the equation for success? Two of Read More

What should revenue management decisions be based on? Revenue management decisions, at their core, must be based on data. It’s all too easy for your Read More

At the recent Lodging Conference in Phoenix, AZ both STR and CBRE projected a rather bleak picture of where the industry is heading in 2017: Read More

A competitive set might be the most important tool hotel operators have at their disposal, that shows where your hotel stand against your competition on Read More

The market is poised for boutique hotels to make an impact on the hotel industry like they never have before. With an expected soft landing Read More

Do you find your website generating a large volume of traffic but not yielding enough conversions? This is one of the greatest challenges many hoteliers Read More

If you look at Instagram as a continent with 500 million inhabitants, then it will be a shot to the arm when you consider how Read More