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6 Instagram Strategies That Can Make Your Hotel A Paradise Exclusive
If you look at Instagram as a continent with 500 million inhabitants, then it will be a shot to the arm when you consider how Read More

Why social selling is a hotel marketer’s best friend
Let’s start with the definition – what is social selling? It is leveraging your professional brand to fill your pipeline with the right people, insights, and relationships. Read More

Facebook Videos: The Heat Is (Still) On!
When it comes down to effective storytelling, there are few marketing tactics as popular as video, through images, sound and movement, videos appeal to a Read More

Using Facebook Messenger to increase guest satisfaction and RevPar performance
Hotels have in general been slow at introducing new ways to connect and interact with their guests directly to their mobile, especially considering a vast Read More

10 Ways To Target Travelers With Facebook Ads.
With an active user base of more than 1.55 billion people, Facebook has become a major player in the online marketing sphere, in particular within Read More

How Hoteliers Can Leverage the New Google + Layout.
Google has recently rolled out a new and simple Google + layout and to see the new changes, you will need to opt in to Read More

Hotel Guide : How to Get Started with Instagram
Instagram is a powerful tool for establishing a visual brand identity. It enables businesses to improve engagement and increase sales by showcasing their products in creative ways Read More

Top Hotel Companies Social Media Performance
We at Epsilon Technologies are very proud to present you the rankings of Global Hotel Companies in the Social Media for the period September-November 2014. We Read More

Google Plus for Hotels: How to Get Started
Although Google+ started slow, it now has more active users than Twitter, according to a 2014GWI study. Google+ Local is a directory like Urban Read More

How to Leverage Yelp Effectively to Maximize Direct Bookings
It comes as no surprise that for many businesses, Yelp has become one of the leading referral sources generating the most traffic to your business’ website. Read More