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Revenue Management & Digital Marketing – Convergence or Collision?

Dates: January 15-15,2015
Type: Webinar
Venue: HSMAI
Location: McLean,Virginia
Event Links: Website  | Registration 
Social Links: Linkedin  | Twitter  | Facebook  | Youtube 

Rapidly changing consumer buying behavior continues to impact the discipline of revenue management in ways that make it difficult for senior leadership to chart the best possible course for their revenue management efforts. Just how involved must revenue management be with digital marketing? Which discipline manages which campaigns? How does this convergence work effectively to create and manage demand? We’ll explore best practices for revenue management and marketing to work together.



 Organizer : (HSMAI) The Hospitality Sales and Marketing Association International

Hospitality Sales & Marketing Association International (HSMAI)
1760 Old Meadow Road, Suite 500
McLean, VA 22102
United States
Phone: 703-506-3280
Fax: 703-506-3266
Email: info@hsmai.org