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Frédéric Gonzalo is a seasoned marketing and communications professional with over 20 years of experience in the travel and tourism industry. As a consultant, blogger, and keynote speaker, he is passionate about helping destinations, independent hotels, restaurants, and attractions embrace digital transformation.

In early 2012, Frédéric founded Gonzo Marketing, where he works as a strategic marketing consultant, professional speaker, and trainer specializing in the use of new technologies — including web, social media, and mobile marketing.

He regularly shares insights on digital marketing and online tourism through his blog at fredericgonzalo.com and contributes to leading publications such as TourismExpress, Pax News, Social Media Today, Business2Community, Skift, Tnooz, 4Hoteliers, and eHotelier.

Since June 2016, Frédéric has collaborated closely with Skift, contributing to the SkiftEDU section by offering “How-To” guides for travel brands and hosting premium webinars on digital marketing for hotels and hospitality professionals.

Recognized among Canada’s most influential marketing and social media bloggers in 2013 and 2014, Frédéric published his first book, Social Media Best Practices in Travel Marketing, in 2015.