Daniel Edward Craig is a former hotel general manager and the founder of Reknown, a consultancy specializing in social media strategy, online reputation management, and digital marketing for hotels and travel brands. He also collaborates with ReviewPro as an Industry Advisor for Engagement.
With over 20 years of experience in the hospitality and travel industries, Daniel brings deep expertise to innovative online marketing projects, reputation management programs, social media strategies, and professional training initiatives. His specialties include writing, project management, marketing strategy, conference speaking, and reputation management training.
An accomplished writer, Daniel is the author of three mystery novels set in hotels, published by Midnight Ink Books. Having experienced both the challenges and opportunities of online reviews—as a hotelier and as an author—he founded Reknown in 2008 to help hotels and travel companies build stronger brands and manage their online reputation effectively.
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