Recent Articles

Social Media & the Hospitality Industry part 1

Social Media & the Hospitality Industry Part I

Social Media On Oct 15, 2010  By  0

The way hotels communicate with their guests is changing, and quickly. The emergence of social networking websites means a new form of business-to-customer communication unlike Read More

Best Practices in Revenue Management Part 3

Best Practices in Revenue Management, Part 3

Revenue Management On Oct 9, 2010  By  0

or the past while, we have been discussing integral areas of revenue management and aspects of revenue management systems that give hotels the best possible Read More

Effective Strategy

Online Bookings: Implementing an Effective Strategy

Reservation On Oct 1, 2010  By  0

any accommodation providers believe they need to spend significant time and money on establishing an effective online strategy. FALSE. Obtaining online bookings for you property Read More

Upselling Strategies

Upselling Strategies For Your Front Desk and Reservation Teams

Back To Basics On Sep 21, 2010  By  0

Even with the lodging industry starting to rebound, most hotels these days could still use another revenue source, especially one that is generated with relatively Read More

Best Practices in Revenue Management Part 2

Best Practices in Revenue Management, Part 2

Revenue Management On Sep 20, 2010  By  0

Rate discipline, the leveraging of real-time information, and price prediction Two weeks ago in this space, we discussed two prominent operational areas of hotel management, Read More

Facbook ads

Should My Hotel Use Facebook Ads? Part II

Facebook On Sep 14, 2010  By  0

  You can even send ads that target the friends of your connections: One step further than connection targeting, you can also target friends of Read More

face Book ads

Should My Hotel Use Facebook Ads? Part I

Facebook On Sep 14, 2010  By  0

  Before using Facebook ads, hotels should understand the advertising platform. As with any advertising medium, the objective of using Facebooks ads is to increase Read More

Hotels and You Tube

Hotels and YouTube – The Perfect Match

Youtube On Sep 12, 2010  By  0

  As the Internet continues to evolve and grow, YouTube stands tall as one of the most popular Web 2.0 communities. Millions of videos are Read More

Best Practices in Revenue Management Part 1

Best Practices in Revenue Management, Part 1

Revenue Management On Sep 9, 2010  By  0

General revenue management and strategic pricing Revenue or yield management in hotels is a practice that has evolved significantly in its relatively short history. Adopted Read More

A Ten-Step Program

A Ten-Step Program for Easing Your Hotel’s OTA Dependency

OTA On Sep 1, 2010  By  0

These days, bashing online travel agencies has become a popular sport. The likes of Expedia, Travelocity and Priceline are being blamed for commoditizing hotels, for Read More