Strategic Tool for Analyzing Past Trends in order to Make Predictions About Future Demand to Optimize Hotel Occupancy and Profit

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Recent Posts About Forecasting

19 Feb 2020 Forecasting

A Revenue leaders Response & Best Practice in a Crisis

The rapid spread of the coronavirus from China and beyond has caused a rapid and sudden halt to tourism throughout…

07 Jan 2020 Forecasting

The Care and Feeding of Revenue Managers

Hospitality revenue managers are a unique breed. The language they speak is not always compatible with the language of group…

20 Dec 2014 Forecasting

Forecasting and Optimizing Digital Media Mix for Hospitality

Last week, I spoke to Suneel Grover, senior solutions architect for digital intelligence at SAS, about how better data and…

28 Oct 2013 Forecasting

Get Real About your Hotel Forecast Error

NB: This is an article written By : Marco Benvenuti Too many people in the hotel industry who purport to…

19 Aug 2013 Forecasting

What is Hotel Forecasting for a Revenue Manager?

What is hotel forecasting for a revenue manager?! Actually it is just one part of all his/her duties, BUT it…

08 Apr 2013 Forecasting

Effective Room Forecasting is Key to the Hotel’s Performance

Hotel forecasting is the ultimate resource for anticipating the future performance of hotel’s key metrics – occupancy, ADR (Average Daily…

12 Feb 2013 Forecasting

Rolling Hotel Forecasts: How to Manage Future Performance

NB: This is an article written By : Young Nguyen  Two key factors are shaping today's hotel performance – consumer…

18 Apr 2012 Forecasting

Use Forecasts as Benchmarks for Improvement

Forecasting is an essential part of effective revenue management. Not only is a forecast a prediction of potential outcomes, but…

28 Dec 2011 Forecasting

2012 Workforce/Workplace Forecast.

NB: This is an article Source By : Joyce Gioia, Strategic Business Futurist Every year at about this time, we…

15 Jun 2011 Forecasting

Revenue Management: What is Your Forecast?

The revenue management position did not exist in most hotels prior to 1990, and even today does not show up…

31 Mar 2010 Forecasting

The Key to Accurate Hotel Sales Forecasting

NB: This is an article written By :Bob Mcgarrah Moving from opinion-based forecasting to fact-based forecasting. Forecasting sales is never…

25 Nov 2009 Forecasting

Revenue Manager, You Forget Your Forecasting Tools

Forecasting is the process of estimation in unknown situations. All successful revenue management strategies  are based on the ability to…

11 Nov 2008 Forecasting

The Impact of Flexible Pricing on Forecast Accuracy

Flexible pricing, flat rate, dynamic pricing ,and floating rates, all Revenue Management (RM) must begin with a scientific approach to…

02 Apr 2007 Forecasting

Forecasting the Numbers: There’s a Lot You Can Do

NB: This is an article written By :Ken Burgin With smart 'future-watching', you can adjust capacity to reflect the level…

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