This book presents the topic of revenue management from a managerial accounting and financial management perspective. It is intended for:
- Finance and accounting executives and managers
- CPAs and consultants
- MBA and EMBA students and faculty interested in managerial accounting and financial management
The topic of revenue management is an important addition to the well-established field of cost management. Individuals in the target audience mentioned above need to analyze revenue management decisions from an accounting/finance perspective.
However, there are currently only a few references available in the accounting/finance literature on this subject. This book aims to bridge that gap by providing a comprehensive understanding of revenue management, its history, applications, and how it can be applied to different types of businesses.
By integrating concepts from managerial accounting and finance, readers will gain a framework for analyzing revenue management decisions